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HL Assurance (Member of Hong Leong Group)

HL Assurance (Member of Hong Leong Group)

11 Keppel Road, #11-01 ABI plaza, Singapore 089057
[email protected]

Who We Are
HL Assurance is a member of Hong Leong Group, a leading conglomerate with diversified businesses in banking and financial services, manufacturing and distribution, property development and investments, hospitality and leisure, and principal investment with presence in Asia, Europe, North America and Oceania. We are a licensed general direct insurer and also a member of General Insurance Association in Singapore.

The Hong Leong Financial Group
Hong Leong Financial Group is a leading provider of financial services through the subsidiaries and associate companies of Hong Leong Financial Group Berhad. The Group's Financial Services companies provide a broad spectrum of financial services - banking, treasury, insurance, fund management, investment banking, capital markets and stock-broking throughout Malaysia, Singapore, China, Hong Kong and Vietnam. Our products and services are distributed via a diverse range of distribution channels.

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Our Core Values
Hong Leong Group firmly believes that its core values form its foundations and framework. Its values build its character; they are the binding cord that holds the people together, the driving force towards the successful accomplishment of the Group’s Vision.

The Values are:
1. Quality
To consistently provide goods and services of the highest quality at affordable prices

2. Entrepreneurship
To pursue management vision and foster entrepreneurship

3. Innovation
To nurture and be committed to innovation

4. Honour
To conduct business with honour and integrity

5. Human Resource
To enhance the quality of human resources as the essence of management excellence

6. Unity
To ensure oneness in purpose, harmony and friendship in the pursuit of prosperity for all

7. Progress
To improve existing operations and to position for expansion and new opportunities

8. Social Responsibility
To create wealth for the betterment of society