K-STYLE
Beauty & Fashion through K-Styling Tours
Korea’s influence on global beauty and fashion trends continues to grow. Visitors can explore these destinations to immerse themselves in the K-beauty world
Jung Saem Mool Academy (정샘물 아카데미)
Renowned for its natural makeup techniques, this academy offers tailored classes for international tourists. Visitors can learn Korean beauty secrets, from personal colour matching to professional hairstyling. It’s a must-visit for anyone looking to enhance their beauty routine with expert tips.
Melting P Perfume & Personal Colour (멜팅피 퍼퓸 앤 퍼스널컬러)
This bespoke fragrance studio lets visitors create custom scents inspired by their personal styles. Guided workshops ensure an immersive experience in fragrance crafting, blending creativity and individuality. The studio’s trendy aesthetic adds a touch of sophistication to this sensory journey.
Monque Colorlab (몽끄컬러랩 본점)
Specialising in personal colour and skeletal analysis, Monque Colorlab helps visitors discover the best fashion and beauty styles for their unique features. Consultations include personalised recommendations, making it a transformative experience for anyone curious about K-beauty trends and self-expression.
Benefit Browbar (베네피트 브로우바)
Located in Myeongdong, this brow bar tailors eyebrow grooming to individual face shapes. Combining waxing services with expert consultations, it’s a go-to spot for achieving the perfect look. The convenient department store location adds to its appeal for tourists.
Sulwhasoo Dosan Flagship Store (설화수 도산 플래그십 스토어)
This luxurious flagship offers indulgent spa treatments featuring natural ingredients like ginseng. Guests can enjoy traditional Korean tea while experiencing premium skincare programs. Located in trendy Dosan, it’s a must-visit destination for beauty enthusiasts seeking relaxation and refinement during their Korean adventure.
Pleatsmama (플리츠마마)
Situated in Bukchon, this eco-friendly boutique offers knit bags made from recycled materials. Visitors can explore the Hanok-inspired shop while browsing sustainable designs. The accordion-style pleats make these bags practical yet stylish souvenirs.
TUB (텁)
This 24-hour unmanned flower shop is a haven for style enthusiasts, offering trendy bouquets in wearable vinyl bags. Perfect for vlogs or keepsakes, it’s a unique stop in Seoul’s Mapo-gu district, blending creativity and individuality.
Nyunyu
This three-story boutique in Dongdaemun offers trendy accessories and clothing at affordable prices, making it a hit with both locals and tourists. Known as a hidden gem, Nyunyu is part of the ultimate shopping route, including vintage stores and Sindang-dong’s trendy hotspots.